[{"data":1,"prerenderedAt":461},["ShallowReactive",2],{"slug-ibm-in-healthcare":3},{"post":4,"relatedPosts":211,"relatedBooks":364},{"id":5,"date":6,"date_gmt":7,"guid":8,"modified":10,"modified_gmt":11,"slug":12,"status":13,"type":14,"link":15,"title":16,"content":18,"excerpt":21,"author":23,"featured_media":24,"comment_status":25,"ping_status":25,"sticky":26,"template":27,"format":28,"meta":29,"categories":30,"tags":39,"project_category":57,"contact_email_category":62,"yst_prominent_words":63,"class_list":77,"better_featured_image":113,"acf":145,"yoast_meta":155,"_links":158},35023,"2021-08-10T01:00:00","2021-08-09T23:00:00",{"rendered":9},"https:\u002F\u002Fmedicalfuturist.com\u002F?post_id=35023&_wpnonce=d9644f8253&status=auto-draft&type=post","2023-10-31T06:09:21","2023-10-31T05:09:21","ibm-in-healthcare","publish","post","https:\u002F\u002Fmedicalfuturist.com\u002Fibm-in-healthcare",{"rendered":17},"IBM’s Moonshot Ambition In Healthcare",{"rendered":19,"protected":20},"\n\u003Cp>\u003Cstrong>This article is a part of our series Tech Giants In Healthcare. Previous titles included\u003C\u002Fstrong>\u003C\u002Fp>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>\u003Cstrong>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Famazons-march-into-healthcare-a-2021-update\" target=\"_blank\">Amazon’s Dive Into Healthcare: A 2021 Update\u003C\u002Fa>\u003C\u002Fstrong>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fapple-in-healthcare-2021\" target=\"_blank\">\u003Cstrong>Is Apple Going Into Healthcare?\u003C\u002Fstrong>\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Cstrong>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fgoogles-masterplan-for-healthcare\" target=\"_blank\">Google’s Masterplan for Healthcare\u003C\u002Fa>\u003C\u002Fstrong>\u003C\u002Fli>\u003Cli>\u003Cstrong>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fmicrosoft-in-healthcare-2021\" target=\"_blank\">Microsoft Makes a 16-billion Dollar Bet On Healthcare\u003C\u002Fa>\u003C\u002Fstrong>\u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\u003Cp>\u003Cstrong>Take a deeper dive into what these companies aim for in medicine with our e-book, \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Ftech-giants-in-healthcare-new-e-book\u002F#\" target=\"_blank\">Tech Giants In Healthcare\u003C\u002Fa>\u003C\u002Fstrong>.\u003C\u002Fp>\n\n\n\u003Cdiv class=\"ebook-block-spacer\">\u003C\u002Fdiv>\n\u003Cdiv class=\"ebook-block-backdrop backdrop-blur\" id=\"modal-backdrop-ebook-block_611a127446695\">\u003C\u002Fdiv>\n\u003Cinput style=\"display: none\" id=\"modal-ebook-block_611a127446695\"\n       value=\"{"featured":{"ID":24761,"post_author":"10","post_date":"2023-11-01 15:46:07","post_date_gmt":"2023-11-01 14:46:07","post_content":"<!-- wp:paragraph -->\\n<p>This comprehensive guide, Tech Giants in Healthcare, clarifies how and why big tech companies step into healthcare, and breaks it down from one market player to the other in what direction they are going, what tools they are using and what horizons they have in front of them.<\\\u002Fp>\\n<!-- \\\u002Fwp:paragraph -->","post_title":"Tech Giants in Healthcare - Updated Edition","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"tech-giants-in-healthcare","to_ping":"","pinged":"","post_modified":"2023-11-01 15:46:17","post_modified_gmt":"2023-11-01 14:46:17","post_content_filtered":"","post_parent":0,"guid":"https:\\\u002F\\\u002Fapi.medicalfuturist.com\\\u002F?post_type=book&p=24761","menu_order":14,"post_type":"book","post_mime_type":"","comment_count":"0","filter":"raw","featured_image":["https:\\\u002F\\\u002Fcdn.medicalfuturist.com\\\u002Fwp-content\\\u002Fuploads\\\u002F2020\\\u002F05\\\u002F1031_techgiants_2023-5-1-1.png",700,906,false],"leanpub_url":"https:\\\u002F\\\u002Fleanpub.com\\\u002Ftech-giants-in-healthcare","preview":[{"image":"https:\\\u002F\\\u002Fcdn.medicalfuturist.com\\\u002Fwp-content\\\u002Fuploads\\\u002F2020\\\u002F05\\\u002F1031_techgiants_2023-5-1-10-01.png"},{"image":"https:\\\u002F\\\u002Fcdn.medicalfuturist.com\\\u002Fwp-content\\\u002Fuploads\\\u002F2020\\\u002F05\\\u002F1031_techgiants_2023-5-1-10-02.png"},{"image":"https:\\\u002F\\\u002Fcdn.medicalfuturist.com\\\u002Fwp-content\\\u002Fuploads\\\u002F2020\\\u002F05\\\u002F1031_techgiants_2023-5-1-10-03.png"},{"image":"https:\\\u002F\\\u002Fcdn.medicalfuturist.com\\\u002Fwp-content\\\u002Fuploads\\\u002F2020\\\u002F05\\\u002F1031_techgiants_2023-5-1-10-04.png"},{"image":"https:\\\u002F\\\u002Fcdn.medicalfuturist.com\\\u002Fwp-content\\\u002Fuploads\\\u002F2020\\\u002F05\\\u002F1031_techgiants_2023-5-1-10-05.png"},{"image":"https:\\\u002F\\\u002Fcdn.medicalfuturist.com\\\u002Fwp-content\\\u002Fuploads\\\u002F2020\\\u002F05\\\u002F1031_techgiants_2023-5-1-10-06.png"}],"buy_button_text":"Get it on Leanpub"},"others":[]}\"\u002F>\n\u003Cdiv id=\"ebook-block_611a127446695\" class=\"ebook\">\n    \u003Cdiv class=\"ebook-block h-100\">\n        \u003Cdiv class=\"container h-100\">\n            \u003Cdiv class=\"article-body h-100\">\n                \u003Cdiv class=\"row h-100 align-items-center\">\n                    \u003Cdiv class=\"col-md-5 pr-md-5 mb-4 mb-md-0\">\n                        \u003Cimg decoding=\"async\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F05\u002F1031_techgiants_2023-5-1-1.png\" alt=\"\" class=\"img-fluid\">\n                    \u003C\u002Fdiv>\n                    \u003Cdiv class=\"col-md-7 pl-md-3\">\n                        \u003Ch3>Tech Giants in Healthcare – Updated Edition\u003C\u002Fh3>\n                        \u003C!-- wp:paragraph -->\n\u003Cp>This comprehensive guide, Tech Giants in Healthcare, clarifies how and why big tech companies step into healthcare, and breaks it down from one market player to the other in what direction they are going, what tools they are using and what horizons they have in front of them.\u003C\u002Fp>\n\u003C!-- \u002Fwp:paragraph -->                        \u003Cbutton data-target=\"modal-ebook-block_611a127446695\"\n                                class=\"ebook-block-button btn btn-lg font-weight-bold btn-tmf-blue mt-3\">\n                            Start Reading Now\n                        \u003C\u002Fbutton>\n                    \u003C\u002Fdiv>\n                \u003C\u002Fdiv>\n            \u003C\u002Fdiv>\n        \u003C\u002Fdiv>\n    \u003C\u002Fdiv>\n\u003C\u002Fdiv>\n\n\n\n\u003Cp>Back in 2015, IBM’s previous CEO, \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.newsobserver.com\u002Fnews\u002Fbusiness\u002Farticle212325914.html\" target=\"_blank\">Virginia Rometty famously said\u003C\u002Fa> that IBM’s “\u003Cem>moon shot will be the impact we have on healthcare\u003C\u002Fem>.” Under the \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.ibm.com\u002Fwatson-health\" target=\"_blank\">Watson Health\u003C\u002Fa> banner, the tech company has been leveraging its expertise in cognitive computing to assist medical decision-making. In its wake, Watson Health attracted several partners and made a series of acquisitions to forge ahead of its vision.\u003C\u002Fp>\n\n\n\n\u003Cp>But in recent years, the tech giant’s moonshot ambition seems to have waned. It faced management issues and had to \u003Ca href=\"https:\u002F\u002Fspectrum.ieee.org\u002Fthe-human-os\u002Frobotics\u002Fartificial-intelligence\u002Flayoffs-at-watson-health-reveal-ibms-problem-with-ai\" target=\"_blank\" rel=\"noreferrer noopener\">lay off part of its Watson Health workforce in 2018\u003C\u002Fa>. After four years of working on a mission “to eradicate cancer” that \u003Ca href=\"https:\u002F\u002Fwww.biospace.com\u002Farticle\u002Fibm-watson-layoffs-is-healthcare-ai-ready-for-prime-time-\u002F\" target=\"_blank\" rel=\"noreferrer noopener\">cost over $62 million\u003C\u002Fa>, the MD Anderson Cancer Center \u003Ca href=\"https:\u002F\u002Fwww.forbes.com\u002Fsites\u002Fmatthewherper\u002F2017\u002F02\u002F19\u002Fmd-anderson-benches-ibm-watson-in-setback-for-artificial-intelligence-in-medicine\u002F#5a1c7aad3774\" target=\"_blank\" rel=\"noreferrer noopener\">severed ties\u003C\u002Fa> with IBM Watson. In fact, over a dozen of its clients and partners \u003Ca href=\"https:\u002F\u002Fwww.wsj.com\u002Farticles\u002Fibm-bet-billions-that-watson-could-improve-cancer-treatment-it-hasnt-worked-1533961147\" target=\"_blank\" rel=\"noreferrer noopener\">stopped or diminished their projects\u003C\u002Fa>. The health A.I. branch also received wide criticism \u003Ca href=\"https:\u002F\u002Fwww.healthcareitnews.com\u002Fnews\u002Fibm-responds-recent-watson-media-coverage\" target=\"_blank\" rel=\"noreferrer noopener\">following reports\u003C\u002Fa> that questioned its diagnostic prowess while pointing out potential risks to patients’ safety.\u003C\u002Fp>\n\n\n\n\u003Cp>Nevertheless, IBM still has some interest in the healthcare industry but recent developments indicate a change in trajectory in this field. Let’s look at those.\u003C\u002Fp>\n\n\n\n\u003Chr class=\"wp-block-separator\"\u002F>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>The Watson sale\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>The biggest healthcare news regarding IBM came early this year. In February, \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.wsj.com\u002Farticles\u002Fibm-explores-sale-of-ibm-watson-health-11613696770\" target=\"_blank\">the \u003Cem>Wall Street Journal \u003C\u002Fem>reported\u003C\u002Fa> that the company is considering the sale of its Watson Health arm. After having spent years developing the branch and having invested considerable resources into it, IBM abandoning these efforts altogether comes as a surprise.\u003C\u002Fp>\n\n\n\n\u003Cp>In addition to Watson Health’s previous challenges and negative press, other reasons can be attributed to the decision. Even if the unit brings in around $1 billion in annual revenue, the \u003Cem>WSJ\u003C\u002Fem>’s sources say that it isn’t thought of as being currently profitable. The report \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.zdnet.com\u002Farticle\u002Fibm-is-reportedly-considering-a-sale-of-its-watson-health-business\u002F\" target=\"_blank\">also notes\u003C\u002Fa> that exploring a sale might be “\u003Cem>in part because physicians were hesitant to adopt artificial intelligence\u003C\u002Fem>.”\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"563\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2016\u002F04\u002Falphago-in-healthcare-IBM1-768x563.jpg\" alt=\"IBM Watson in healthcare\" class=\"wp-image-13562\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2016\u002F04\u002Falphago-in-healthcare-IBM1-768x563.jpg 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2016\u002F04\u002Falphago-in-healthcare-IBM1-512x375.jpg 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2016\u002F04\u002Falphago-in-healthcare-IBM1-341x250.jpg 341w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2016\u002F04\u002Falphago-in-healthcare-IBM1.jpg 800w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \u002F>\u003Cfigcaption>Source: www.time.com\n\u003C\u002Ffigcaption>\u003C\u002Ffigure>\n\n\n\n\u003Cp>However, IBM hasn’t officially announced that it is parting ways with Watson Health and exploring A. I.’s potential in healthcare doesn’t seem to be completely off the table. In February, IBM researchers shared new findings regarding an algorithm they trained. The A.I. was able to \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.nytimes.com\u002F2021\u002F02\u002F01\u002Fhealth\u002Falzheimers-prediction-speech.html\" target=\"_blank\">predict with 75% accuracy\u003C\u002Fa> who among elderly patients could develop Alzheimer’s based on writing patterns. \u003C\u002Fp>\n\n\n\n\u003Cp>The company also held the IBM Watson AI XPrize; whose winner, a startup using A.I. to devise malaria elimination strategies, was \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.forbes.com\u002Fsites\u002Fsaibala\u002F2021\u002F06\u002F27\u002Fa-company-that-uses-ai-to-fight-malaria-just-won-the-ibm-watson-ai-xprize-competition\u002F?sh=4948c1ac4704\" target=\"_blank\">announced in late June\u003C\u002Fa>. So while Watson Health might part ways with IBM, the company is still betting on A.I. for its moonshot impact on health.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Repurposing its computing expertise\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>While the fate of IBM’s flagship A. I. branch is unclear, the tech giant is exploring new avenues in healthcare to deploy its computing expertise. \u003C\u002Fp>\n\n\n\n\u003Cp>Last October, the tech giant \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.ledgerinsights.com\u002Fibm-watson-health-covid-19-blockchain-health-certificates\u002F\" target=\"_blank\">launched its Digital Health Pass\u003C\u002Fa> for enterprises. Leveraging blockchain technology, it helps companies verify their employee health status’ in a secure way. The \u003Ca href=\"https:\u002F\u002Fwww.ledgerinsights.com\u002Fnew-york-state-ibm-blockchain-covid-19-app-excelsior-pass\u002F\">State of New Y\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.ledgerinsights.com\u002Fnew-york-state-ibm-blockchain-covid-19-app-excelsior-pass\u002F\" target=\"_blank\">o\u003C\u002Fa>\u003Ca href=\"https:\u002F\u002Fwww.ledgerinsights.com\u002Fnew-york-state-ibm-blockchain-covid-19-app-excelsior-pass\u002F\">rk announced\u003C\u002Fa> in March that it would be piloting the health certificate app; including for events at Madison Square Garden.\u003C\u002Fp>\n\n\n\n\u003Cp>“\u003Cem>In choosing to test a flexible and accessible tool that places the security and privacy of personal data at its core, this can be a national example of how new approaches can help safely reinvigorate economies while also protecting public health\u003C\u002Fem>,” \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.ledgerinsights.com\u002Fnew-york-state-ibm-blockchain-covid-19-app-excelsior-pass\u002F\" target=\"_blank\">said Steve LaFleche\u003C\u002Fa>, General Manager, IBM Public and Federal Market.\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F04\u002F161_tmf-01-768x432.png\" alt=\"Immunity passport\" class=\"wp-image-27755\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F04\u002F161_tmf-01-768x432.png 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F04\u002F161_tmf-01-370x208.png 370w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F04\u002F161_tmf-01-1536x864.png 1536w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F04\u002F161_tmf-01.png 1920w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \u002F>\u003Cfigcaption>Immunity-check after COVID-19\u003C\u002Ffigcaption>\u003C\u002Ffigure>\n\n\n\n\u003Cp>Also in March, the company \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.ledgerinsights.com\u002Fmoderna-to-explore-blockchain-vaccine-traceability-with-ibm\u002F\" target=\"_blank\">announced a partnership with Moderna\u003C\u002Fa> to investigate the use of technologies like A. I. and blockchain for COVID-19 vaccine distribution. With IBM’s technology, the pharma giant would provide authorities with vaccine traceability so as to better keep track of the status of specific vaccine batches as they proceed through the supply chain.\u003C\u002Fp>\n\n\n\n\u003Cp>These recent moves indicate a radical turn from how Watson Health’s focused on becoming a key A.I. doctor assistant.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Leaning towards quantum computing\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>Another area that IBM has been approaching in healthcare is quantum computing. In late March, the Cleveland Clinic and IBM \u003Ca href=\"https:\u002F\u002Fwww.healthcareitnews.com\u002Fnews\u002Fcleveland-clinic-ibm-launch-10-year-quantum-computing-partnership\" target=\"_blank\" rel=\"noreferrer noopener\">announced a decade-long partnership\u003C\u002Fa> aimed at harnessing quantum computing for medical research. Through this endeavour, they hope to discover new strategies to cope with public health crises like COVID-19.\u003C\u002Fp>\n\n\n\n\u003Cp>“Through this innovative collaboration, we have a unique opportunity to bring the future to life,” said Cleveland Clinic CEO Dr. Tom Mihaljevic, \u003Ca href=\"https:\u002F\u002Fwww.healthcareitnews.com\u002Fnews\u002Fcleveland-clinic-ibm-launch-10-year-quantum-computing-partnership\" target=\"_blank\" rel=\"noreferrer noopener\">in a statement\u003C\u002Fa>. “These new computing technologies can help revolutionize discovery in the life sciences.”\u003C\u002Fp>\n\n\n\n\u003Cp>The Medical Futurist also talked with Dr. Frederik Flöther, an IBM Quantum Industry Consultant, in May for more insights about quantum computing in healthcare.\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\u003Cdiv class=\"wp-block-embed__wrapper\">\n\u003Ciframe loading=\"lazy\" title=\"Quantum Computing in Healthcare - With Dr. Frederik Flöther from IBM\" width=\"640\" height=\"360\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FEiOgktvh62U?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen>\u003C\u002Fiframe>\n\u003C\u002Fdiv>\u003C\u002Ffigure>\n\n\n\n\u003Cp>With IBM’s new partnership with Cleveland Clinic focused on quantum computing, we can expect more news to emerge from the project in the future. The tech giant might also lean on applying quantum computing in healthcare via similar collaborations.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Exploring new horizons\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>Even if it’s not confirmed whether Watson Health will be separated from IBM’s healthcare endeavours, it seems like they won’t make it their only path in the industry. While they are keeping a focus on A.I., they are also exploring B2B services and quantum computing as ways to redeem themselves following past failures.\u003C\u002Fp>\n\n\n\n\u003Cp>As such, despite its rocky past in healthcare, it looks like IBM is very much still in the game but it is broadening its horizons in the field to demarcate itself from its competitors. \u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cstrong>To learn more about the recent developments of those competitors, read our e-book dedicated to the topic, \u003Ca href=\"https:\u002F\u002Fmedicalfuturist.com\u002Ftech-giants-in-healthcare-new-e-book\u002F#\" target=\"_blank\" rel=\"noreferrer noopener\">Tech Giants In Healthcare.\u003C\u002Fa>\u003C\u002Fstrong>\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cem>Written by Dr. Bertalan Meskó & Dr. Pranavsingh Dhunnoo\u003C\u002Fem>\u003C\u002Fp>\n\n\n\n\u003Ctable style=\"width: 100%; border-collapse: collapse; background-color: #eee; border-top: 4px solid #444;\" cellpadding=\"10px\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd style=\"width: 100%;\">\n\u003Cp>\u003Cstrong>At The Medical Futurist, we are building a community for making a bold vision about the future of healthcare reality today.\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Ciframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FFIbMejImnxs\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\">\u003C\u002Fiframe>\n\u003Cp>If you’d like to support this mission, we invite you to \u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">join The Medical Futurist Patreon Community\u003C\u002Fa>. A community of empowered patients, future-oriented healthcare professionals, concerned health policymakers, sensible health tech developers, and enthusiastic medical students. If there were ever a time to join us, it is now. Every contribution, however big or small, powers our research and sustains our future.\u003C\u002Fp>\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">\u003Cstrong style=\"background-color: #e71d3299; color: #000;\">Click here to support The Medical Futurist from as little as $3\u003C\u002Fstrong>\u003C\u002Fa> – it only takes a minute. Thank you.\u003C\u002Fp>\n\u003C\u002Ftd>\n\u003C\u002Ftr>\n\u003C\u002Ftbody>\n\u003C\u002Ftable>\n\u003Cp> \u003C\u002Fp>\n\n\n\n\u003Cp>\u003C\u002Fp>\n",false,{"rendered":22,"protected":20},"\u003Cp>This article is a part of our series Tech Giants In Healthcare. Previous titles included Amazon’s Dive Into Healthcare: A 2021 Update Is Apple Going […]\u003C\u002Fp>\n",16,35515,"closed",true,"","standard",{"_acf_changed":20,"footnotes":27},[31,32,33,34,35,36,37,38],504,798,521,490,496,499,489,497,[40,41,42,43,44,45,46,47,48,49,50,51,52,53,54,55,56],7327,207,6463,281,7263,821,282,7309,464,7311,7313,7317,7319,1529,3085,7323,7325,[58,59,60,61],947,948,950,952,[],[64,65,66,67,68,69,70,71,72,73,74,75,76],1617,3825,1683,4363,1723,1799,1883,2355,2603,2699,3037,1571,3471,[78,14,79,80,81,82,83,84,85,86,87,88,89,90,91,92,93,94,95,96,97,98,99,100,101,102,103,104,105,106,107,108,109,110,111,112],"post-35023","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","category-digital-health-research","category-future-medicine","category-future-of-pharma","category-health-sensors-trackers","category-healthcare-design","category-personalized-medicine","category-portable-diagnostics","tag-frederik-flother","tag-digital-health","tag-moderna","tag-ibm","tag-wsj","tag-a-i","tag-ibm-watson","tag-ginni-rometty","tag-xprize","tag-tech-giant","tag-the-wall-street-journal","tag-digital-health-pass","tag-steve-lafleche","tag-quantum-computing","tag-covid19","tag-cleveland-clinic","tag-tom-mihaljevic","project_category-company","project_category-developers","project_category-medical-professionals","project_category-policy-makers",{"id":24,"alt_text":27,"caption":27,"description":114,"media_type":115,"media_details":116,"post":5,"source_url":144},"Tech giants in healthcare: IBM","image",{"width":117,"height":118,"file":119,"sizes":120,"image_meta":142},1920,1080,"2021\u002F08\u002Ftmf_article_284-01.png",{"medium":121,"large":127,"thumbnail":132,"medium_large":136,"1536x1536":137},{"file":122,"width":123,"height":124,"mime-type":125,"source_url":126},"tmf_article_284-01-370x208.png","370","208","image\u002Fpng","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_284-01-370x208.png",{"file":128,"width":129,"height":130,"mime-type":125,"source_url":131},"tmf_article_284-01-768x432.png","768","432","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_284-01-768x432.png",{"file":133,"width":134,"height":134,"mime-type":125,"source_url":135},"tmf_article_284-01-150x150.png","150","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_284-01-150x150.png",{"file":128,"width":129,"height":130,"mime-type":125,"source_url":131},{"file":138,"width":139,"height":140,"mime-type":125,"source_url":141},"tmf_article_284-01-1536x864.png","1536","864","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_284-01-1536x864.png",{"aperture":143,"credit":27,"camera":27,"caption":27,"created_timestamp":143,"copyright":27,"focal_length":143,"iso":143,"shutter_speed":143,"title":27,"orientation":143},"0","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_284-01.png",{"cta_type":146,"cta_color":27,"subtitle":27,"related_books":147,"related_posts_footer":150,"related_posts":20},"subscribe",[148,149],24761,30419,[151,152,153,154],34899,35019,34813,20749,{"yoast_wpseo_title":156,"yoast_wpseo_metadesc":157,"yoast_wpseo_canonical":15},"IBM's Moonshot Ambition In Healthcare - The Medical Futurist","IBM in healthcare: from DeepMind to Watson, this tech giant is still in the game of transforming healthcare for the better.",{"self":159,"collection":165,"about":168,"author":171,"replies":174,"version-history":177,"predecessor-version":181,"wp:featuredmedia":185,"wp:attachment":188,"wp:term":191,"curies":207},[160],{"href":161,"targetHints":162},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F35023",{"allow":163},[164],"GET",[166],{"href":167},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts",[169],{"href":170},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Ftypes\u002Fpost",[172],{"embeddable":26,"href":173},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fusers\u002F16",[175],{"embeddable":26,"href":176},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=35023",[178],{"count":179,"href":180},20,"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F35023\u002Frevisions",[182],{"id":183,"href":184},53207,"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F35023\u002Frevisions\u002F53207",[186],{"embeddable":26,"href":187},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia\u002F35515",[189],{"href":190},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia?parent=35023",[192,195,198,201,204],{"taxonomy":193,"embeddable":26,"href":194},"category","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcategories?post=35023",{"taxonomy":196,"embeddable":26,"href":197},"post_tag","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags?post=35023",{"taxonomy":199,"embeddable":26,"href":200},"project_category","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fproject_category?post=35023",{"taxonomy":202,"embeddable":26,"href":203},"contact_email_category","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcontact_email_category?post=35023",{"taxonomy":205,"embeddable":26,"href":206},"yst_prominent_words","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fyst_prominent_words?post=35023",[208],{"name":209,"href":210,"templated":26},"wp","https:\u002F\u002Fapi.w.org\u002F{rel}",[212],{"id":154,"date":213,"date_gmt":214,"guid":215,"modified":217,"modified_gmt":218,"slug":219,"status":13,"type":14,"link":220,"title":221,"content":223,"excerpt":225,"author":227,"featured_media":228,"comment_status":25,"ping_status":25,"sticky":26,"template":27,"format":28,"meta":229,"categories":230,"tags":233,"project_category":250,"contact_email_category":253,"yst_prominent_words":254,"class_list":261,"better_featured_image":283,"acf":304,"yoast_meta":318,"_links":321},"2023-10-26T10:00:00","2023-10-26T08:00:00",{"rendered":216},"http:\u002F\u002Fmedicalfuturist.com\u002F?p=20749","2023-10-24T20:08:44","2023-10-24T18:08:44","googles-masterplan-for-healthcare","https:\u002F\u002Fmedicalfuturist.com\u002Fgoogles-masterplan-for-healthcare",{"rendered":222},"Google’s Masterplan For Healthcare",{"rendered":224,"protected":20},"\n\u003Cdiv class=\"wp-block-group\">\u003Cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\u003Cdiv class=\"wp-block-group\">\u003Cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\u003Cdiv class=\"wp-block-group\">\u003Cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\u003Cdiv class=\"wp-block-group\">\u003Cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\u003Cp>With \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.telegraph.co.uk\u002Ftechnology\u002F2019\u002F03\u002F10\u002Fgoogle-sifting-one-billion-health-questions-day\u002F\" target=\"_blank\">7% of Google searches\u003C\u002Fa> – or 70,000 per minute – being health-related a good number of years ago, it was only a matter of time before the search giant aimed to be a healthcare giant. Google hasn’t been particularly shy at expressing these ambitions: it \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fgoogles-acquisition-of-fitbit-boon-or-doom-for-the-fitness-tracking-industry\u002F\" target=\"_blank\">purchased Fitbit for $2.1 billion\u003C\u002Fa> and has a \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fdeepmind.com\u002Fblog\u002Fannouncements\u002Fdeepmind-health-joins-google-health\" target=\"_blank\">dedicated healthcare offshoot\u003C\u002Fa> from its AI branch, Deepmind. It is also the first company that publicly announced the development of a dedicated healthcare-specified AI model, called Med-PaLM. And as the variety of listed solutions on the \u003Ca rel=\"noopener\" href=\"https:\u002F\u002Fhealth.google\u002F\" target=\"_blank\">Google Health page\u003C\u002Fa> shows, the company has something to offer to everyone, from patients and caregivers to communities, and researchers.  \u003C\u002Fp>\n\n\n\n\u003Cp>In this series exploring the latest moves by tech giants into healthcare, we recently analysed \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Famazon-in-healthcare-disruption-data-nightmares-and-digital-health-dreams\" target=\"_blank\">Amazon\u003C\u002Fa> and provided insights into the trends they are adopting. For now, let’s turn our focus on Google’s plan for the future of healthcare. Of note, we will treat Google, Alphabet, and Verily under the same umbrella. \u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">AI here, AI there, AI everywhere\u003C\u002Fh2>\n\n\n\n\u003Cp>Google is probably best known for the algorithmic prowess of its search engine. But since it acquired DeepMind, it has intended to expand this expertise elsewhere, \u003Ca href=\"https:\u002F\u002Fdeepmind.com\u002Fblog\u002Fannouncements\u002Fdeepmind-health-joins-google-health\" target=\"_blank\" rel=\"noreferrer noopener\">including healthcare\u003C\u002Fa>. And its efforts are showing promise.\u003C\u002Fp>\n\n\n\n\u003Cp>In August 2020, they \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fai.googleblog.com\u002F2020\u002F08\u002Fusing-machine-learning-to-detect.html\" target=\"_blank\">introduced C2D2\u003C\u002Fa>, a machine learning-based approach to improving colonoscopy screening. In the ensuing months, Google further put its AI as well as cloud computing expertise to use in new partnerships. In 2021, HCA Healthcare and Alphabet’s Google Cloud \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.cnbc.com\u002F2021\u002F05\u002F26\u002Fjim-cramer-googles-new-health-care-venture-is-reason-to-buy-alphabet.html\" target=\"_blank\">announced a collaboration\u003C\u002Fa> to develop algorithms to mine insights into patient records from the provider to improve efficiency and patient outcomes.\u003C\u002Fp>\n\n\n\n\u003Cp>Also launched in 2020, Google’s mammography AI system starts bringing in \u003Ca href=\"https:\u002F\u002Fwww.zdnet.com\u002Farticle\u002Fgoogle-health-expands-ai-powered-breast-cancer-screenings-integration\u002F\" target=\"_blank\" rel=\"noreferrer noopener\">tangible results\u003C\u002Fa> by now. Recent studies show that using AI to support radiologists in breast cancer screening \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.zdnet.com\u002Farticle\u002Fai-can-conduct-breast-cancer-screenings-in-less-time-than-humans-but-just-as-well-study-finds\u002F\" target=\"_blank\">can significantly reduce screen reading workload\u003C\u002Fa> with comparable cancer detection efficiency as standard double-reading. \u003C\u002Fp>\n\n\n\n\u003Cp>But of course, in 2023 all eyes are on \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fgenerative-ai-explained-its-impact-and-future-in-healthcare\" target=\"_blank\">generative AI\u003C\u002Fa>. While Google may have seemed a little quiet during the ChatGPT craze, the company has set its focus on developing specialized models, like Med-PaLM, a large language model \u003Ca href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fmedpalm-new-ai-medical-chatbots-will-soon-be-better-than-waiting-for-a-doctor\u002F\">specifically designed to work in healthcare settings\u003C\u002Fa> and showing jaw-dropping \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fyoutu.be\u002F3Ud-BMOCkDI?si=w2aSDr_uykaMzz8x&t=279\" target=\"_blank\">improvements in accuracy\u003C\u002Fa> in its new, Med-PaLM 2 iteration.\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F06\u002Ftmf_article_365-768x432.png\" alt=\"AI medical coding doctor, hospital, clinic, man, laptop, computer\" class=\"wp-image-51069\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F06\u002Ftmf_article_365-768x432.png 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F06\u002Ftmf_article_365-370x208.png 370w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F06\u002Ftmf_article_365-1536x864.png 1536w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F06\u002Ftmf_article_365-2048x1152.png 2048w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F06\u002Ftmf_article_365.png 1920w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \u002F>\u003C\u002Ffigure>\n\n\n\n\u003Cp>The model was not released to the general public. In the first round, it was accessible to Google Cloud customers in the healthcare and life sciences segment, such as HCA Healthcare, Mayo Clinic and Meditech. A while ago Google announced they are expanding this access to a\u003Ca href=\"https:\u002F\u002Fwww.healthcaredive.com\u002Fnews\u002Fgoogle-med-palm-ai-expansion-healthcare\u002F691677\u002F\" target=\"_blank\" rel=\"noreferrer noopener\"> wider circle of healthcare players\u003C\u002Fa>.  \u003C\u002Fp>\n\n\n\n\u003Cp>In October 2023 Google also revealed a new \u003Ca href=\"https:\u002F\u002Fwww.fiercehealthcare.com\u002Fhealth-tech\u002Fhlth23-google-cloud-rolls-out-new-generative-ai-search-tools-doctors-life-sciences\" target=\"_blank\" rel=\"noreferrer noopener\">AI-powered search tool designed for doctors and nurses\u003C\u002Fa>. According to the company, the medically-tuned generative AI-powered search is able to mine various data sources, including FHIR data, patients’ clinical notes, and other medical information.\u003C\u002Fp>\n\n\n\n\u003Cp>While Med-PaLM currently seems to be the most advanced of large language models in terms of healthcare accuracy, Google faces stiff competition. Microsoft, for instance, has secured its place in clinics with Nuance’s Dax and Dragon AI systems, tools used by hundreds of thousands of US doctors. When it comes to the cloud market, Google ranks fourth, trailing Amazon, Microsoft, and Alibaba. Nevertheless, the generative AI in healthcare race is still wide open, and \u003Ca href=\"https:\u002F\u002Fwww.forbes.com\u002Fsites\u002Fkatiejennings\u002F2023\u002F08\u002F29\u002Fgoogle-healthcare-generative-ai\u002F\" target=\"_blank\" rel=\"noreferrer noopener\">Google has lots of tricks\u003C\u002Fa> in its sleeves.  \u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">Google in the cloud\u003C\u002Fh2>\n\n\n\n\u003Cp>Maybe not the largest player in the cloud market, but Google has promising initiatives, like this one,\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.healthcareitnews.com\u002Fnews\u002Fgoogle-cloud-teams-carecloud-bring-generative-ai-small-practices\" target=\"_blank\"> lending much-needed processing power to smaller healthcare practices\u003C\u002Fa>. We already \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fcloud-gaming-can-bring-artificial-intelligence-to-the-doctors-office\u002F\" target=\"_blank\">discussed in great detail\u003C\u002Fa> how smaller healthcare entities will need cloud solutions to access advanced AI features as they won’t have the means to invest in cutting-edge hardware that is able to run state-of-the-art algorithms. Instead of expensive hardware upgrades, the processing power is handled remotely, thus physicians can ask complex clinical questions and gain deeper insights, with evidence-based recommendations derived from analysing datasets.\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F05\u002Ftmf_article_362_AI_doctor_robot-768x432.png\" alt=\"\" class=\"wp-image-50863\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F05\u002Ftmf_article_362_AI_doctor_robot-768x432.png 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F05\u002Ftmf_article_362_AI_doctor_robot-370x208.png 370w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F05\u002Ftmf_article_362_AI_doctor_robot-1536x864.png 1536w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F05\u002Ftmf_article_362_AI_doctor_robot.png 1920w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \u002F>\u003C\u002Ffigure>\n\n\n\n\u003Cp>The \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.healthcareitnews.com\u002Fnews\u002Fgoogle-cloud-teams-carecloud-bring-generative-ai-small-practices\" target=\"_blank\">Google-CareCloud cooperation\u003C\u002Fa> does exactly that: “By using Google’s offerings such as Vertex AI and Generative AI App Builder, the company is developing tools to bring physicians at smaller practices the same AI-enabled capabilities that are increasingly available at large hospitals and health systems.”\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">Research endeavours\u003C\u002Fh2>\n\n\n\n\u003Cp>As it carried out research with its AI algorithms in healthcare, Google seems to have grown interested in broader, population-level medical research. In 2020, the tech giant launched Google Health Studies, an app dedicated to medical research. It allows any user to participate by reporting their symptoms, the steps they are taking to prevent getting ill, and if they’ve had relevant tests. Their first study was focusing on respiratory diseases like the flu and COVID-19.\u003C\u002Fp>\n\n\n\n\u003Cp>This approach can help provide researchers with more relevant patient data and from a larger pool. But it also raises privacy concerns over the handling of such data. Also, \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fplay.google.com\u002Fstore\u002Fapps\u002Fdetails?id=com.google.android.apps.health.research.studies&hl=en&gl=US&pli=1\" target=\"_blank\">recent user reviews\u003C\u002Fa> are very far from enthusiastic. \u003C\u002Fp>\n\n\n\n\u003Cp>Nevertheless, Google seems determined to move forward with medical research. They \u003Ca href=\"https:\u002F\u002Fwww.fiercebiotech.com\u002Fmedtech\u002Fverily-taps-former-fda-deputy-commissioner-abernethy-to-lead-clinical-research-business\" target=\"_blank\" rel=\"noreferrer noopener\">appointed Dr. Amy Abernethy\u003C\u002Fa>, the FDA’s former principal deputy commissioner, as president of its Verily branch’s clinical research business in 2021. \u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Famyabernethy\u002Frecent-activity\u002Fall\u002F\" target=\"_blank\" rel=\"noreferrer noopener\">She leads the development of a platform for clinical trials\u003C\u002Fa> and real-world evidence studies; as well as oversees Verily’s ongoing clinical research projects.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">Point-of-care technologies projects\u003C\u002Fh2>\n\n\n\n\u003Cp>Just like Apple has a strong focus on turning patients into the point of care, Google is working on similar projects. In March 2021, Verily \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.fiercehealthcare.com\u002Fpayer\u002Falphabet-s-verily-joins-highmark-google-cloud-project-living-health\" target=\"_blank\">announced its partnership\u003C\u002Fa> with Highmark Health for the Living Health Initiative. The latter aims to redesign healthcare delivery with a focus on patients. This collaboration will employ Verily’s digitally-enabled tools for personalized chronic care management of conditions like congestive heart failure and chronic obstructive pulmonary disease.\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F04\u002Ftmf_article_357-768x432.png\" alt=\"TMF, medical student, AI, doctor, data, computer\" class=\"wp-image-50547\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F04\u002Ftmf_article_357-768x432.png 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F04\u002Ftmf_article_357-370x208.png 370w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F04\u002Ftmf_article_357-1536x864.png 1536w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F04\u002Ftmf_article_357-2048x1152.png 2048w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2023\u002F04\u002Ftmf_article_357.png 1920w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \u002F>\u003C\u002Ffigure>\n\n\n\n\u003Cp>In a rather unexpected move, Google decided to revisit a healthcare area it previously failed to pierce into: health records. In April 2021, \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.statnews.com\u002F2021\u002F04\u002F09\u002Fgoogle-health-records-app-care-studio\u002F\" target=\"_blank\">\u003Cem>Stat News\u003C\u002Fem> reported\u003C\u002Fa> that the tech giant is working on \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.healthcaredive.com\u002Fnews\u002Fgoogle-user-testing-personal-health-record\u002F636667\u002F\" target=\"_blank\">a consumer-facing medical records tool\u003C\u002Fa> to make it easier for patients to see, organise, and share their health data.\u003C\u002Fp>\n\n\n\n\u003Cp>The move was rather unexpected because the company already had a similar venture that was \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.theverge.com\u002F2021\u002F4\u002F12\u002F22379846\u002Fgoogle-health-record-data-app-android\" target=\"_blank\">shut down in 2012\u003C\u002Fa>. Again, this is a field that has multiple tech companies’ interest, for example, Apple has been working on the electronic medical records-health app integration \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.informationweek.com\u002Fit-leadership\u002Fapple-partners-with-epic-mayo-clinic-for-healthkit\" target=\"_blank\">for a few years\u003C\u002Fa>, with mixed results.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">Regulatory setback and refocus \u003C\u002Fh2>\n\n\n\n\u003Cp>Like its competitors, Google has also faced some setbacks in the past few years. The FDA \u003Ca href=\"https:\u002F\u002Fwww.healthcaredive.com\u002Fnews\u002Ffda-rejects-verily-filing-for-wrist-worn-parkinsons-clinical-trial-device-google\u002F602015\u002F\" target=\"_blank\" rel=\"noreferrer noopener\">rejected Verily’s request\u003C\u002Fa> to use its wearable in a clinical trial to monitor alterations in motor symptoms of patients with Parkinson’s. The regulatory body \u003Ca href=\"https:\u002F\u002Fwww.healthcaredive.com\u002Fnews\u002Ffda-rejects-verily-filing-for-wrist-worn-parkinsons-clinical-trial-device-google\u002F602015\u002F\" target=\"_blank\" rel=\"noreferrer noopener\">did clear Verily’s device\u003C\u002Fa> to monitor ECG and irregular pulse but rejected the request for this new feature. FDA \u003Ca href=\"https:\u002F\u002Fwww.healthcaredive.com\u002Fnews\u002Ffda-rejects-verily-filing-for-wrist-worn-parkinsons-clinical-trial-device-google\u002F602015\u002F\" target=\"_blank\" rel=\"noreferrer noopener\">said that\u003C\u002Fa> the device and associated motor examination “are limited in their capacity to evaluate meaningful aspects of concepts of interest that are relevant to the patients’ ability to function in day-to-day life.” \u003C\u002Fp>\n\n\n\n\u003Cp>Business Insider \u003Ca href=\"https:\u002F\u002Fwww.businessinsider.com\u002Fgoogle-health-splitting-reorganization-sending-employees-fitbit-search-2021-6?r=US&IR=T\" target=\"_blank\" rel=\"noreferrer noopener\">released an exclusive report\u003C\u002Fa> in 2021 detailing how the company has moved Google Health employees to other groups within the company. The Google Health branch will no longer focus on consumer tech, as this is \u003Ca href=\"https:\u002F\u002Fwww.mobihealthnews.com\u002Fnews\u002Fgoogle-downsizes-health-division-reorganizes-consumer-health-team\" target=\"_blank\" rel=\"noreferrer noopener\">mainly driven by the Fitbit team\u003C\u002Fa>. With Google revisiting old projects, refocusing its health team’s efforts and announcing new partnerships, it seems like the tech giant’s healthcare plans are all over the place. But this might be because Google indeed wants to be everywhere in healthcare.\u003C\u002Fp>\n\n\n\n\u003Cp>However, the latest developments indicate that the most promising avenues for the company are AI, remote monitoring software, and cloud computing. But Google is also notorious for pulling the plug on even the most ambitious projects of its projects. The \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fkilledbygoogle.com\u002F\" target=\"_blank\">Google Graveyard\u003C\u002Fa> is a testament to that.\u003C\u002Fp>\n\n\n\n\u003Cp>So, it’s safe to say that we shouldn’t get too attached to a project set forth by Google, even if it could revolutionise healthcare. But we can expect the tech giant to keep branching out in various areas of healthcare as it aims to have a strong foothold on the market.\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cem>Written by Dr. Bertalan Meskó & Dr. Pranavsingh Dhunnoo\u003C\u002Fem>\u003C\u002Fp>\n\u003C\u002Fdiv>\u003C\u002Fdiv>\n\u003C\u002Fdiv>\u003C\u002Fdiv>\n\u003C\u002Fdiv>\u003C\u002Fdiv>\n\n\n\n\u003Ctable style=\"width: 100%; border-collapse: collapse; background-color: #eee; border-top: 4px solid #444;\" cellpadding=\"10px\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd style=\"width: 100%;\">\n\u003Cp>\u003Cstrong>At The Medical Futurist, we are building a community for making a bold vision about the future of healthcare reality today.\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Ciframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FFIbMejImnxs\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\">\u003C\u002Fiframe>\n\u003Cp>If you’d like to support this mission, we invite you to \u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">join The Medical Futurist Patreon Community\u003C\u002Fa>. A community of empowered patients, future-oriented healthcare professionals, concerned health policymakers, sensible health tech developers, and enthusiastic medical students. If there were ever a time to join us, it is now. Every contribution, however big or small, powers our research and sustains our future.\u003C\u002Fp>\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">\u003Cstrong style=\"background-color: #e71d3299; color: #000;\">Click here to support The Medical Futurist from as little as $3\u003C\u002Fstrong>\u003C\u002Fa> – it only takes a minute. Thank you.\u003C\u002Fp>\n\u003C\u002Ftd>\n\u003C\u002Ftr>\n\u003C\u002Ftbody>\n\u003C\u002Ftable>\n\u003Cp> \u003C\u002Fp>\n\u003C\u002Fdiv>\u003C\u002Fdiv>\n",{"rendered":226,"protected":20},"\u003Cp>AI for medical use, cloud services for healthcare practices, apps for research – Google is everywhere in the digital health field. But the competition is fierce, and the race is still wide open. \u003C\u002Fp>\n",6,35327,{"_acf_changed":20,"footnotes":27},[31,32,33,34,231,35,38,232],488,799,[234,235,236,237,238,45,239,240,241,242,41,243,244,245,246,247,248,249],275,289,373,806,425,134,924,144,936,246,260,262,6055,266,7279,531,[58,251,252],951,953,[],[66,68,255,256,257,70,258,259,75,260],1729,1797,1833,2351,2935,1631,[262,14,79,80,81,82,83,84,85,86,87,263,88,91,264,265,266,267,268,269,97,270,271,272,273,93,274,275,276,277,278,279,280,109,281,282],"post-20749","category-genomics","category-security-privacy","tag-healthcare","tag-innovation","tag-research","tag-tech","tag-technology-2","tag-ai","tag-longevity","tag-artificial-intelligence","tag-verily","tag-future","tag-genetics","tag-genomics","tag-deepmind","tag-google-2","tag-alphabet","tag-google-deepmind","project_category-patients","project_category-researchers",{"id":228,"alt_text":27,"caption":27,"description":284,"media_type":115,"media_details":285,"post":302,"source_url":303},"Google’s Masterplan for Healthcare",{"width":117,"height":118,"file":286,"sizes":287,"image_meta":301},"2021\u002F08\u002Ftmf_article_281-02.png",{"medium":288,"large":291,"thumbnail":294,"medium_large":297,"1536x1536":298},{"file":289,"width":123,"height":124,"mime-type":125,"source_url":290},"tmf_article_281-02-370x208.png","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_281-02-370x208.png",{"file":292,"width":129,"height":130,"mime-type":125,"source_url":293},"tmf_article_281-02-768x432.png","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_281-02-768x432.png",{"file":295,"width":134,"height":134,"mime-type":125,"source_url":296},"tmf_article_281-02-150x150.png","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_281-02-150x150.png",{"file":292,"width":129,"height":130,"mime-type":125,"source_url":293},{"file":299,"width":139,"height":140,"mime-type":125,"source_url":300},"tmf_article_281-02-1536x864.png","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_281-02-1536x864.png",{"aperture":143,"credit":27,"camera":27,"caption":27,"created_timestamp":143,"copyright":27,"focal_length":143,"iso":143,"shutter_speed":143,"title":27,"orientation":143},34907,"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2021\u002F08\u002Ftmf_article_281-02.png",{"related_posts":20,"related_posts_footer":305,"subtitle":27,"cta_type":146,"cta_color":27,"related_books":309,"key_takeaways":311},[306,307,308],52901,42091,47151,[148,310],24759,[312,314,316],{"title":313},"\u003Cp>Google is intensifying its focus on healthcare, leveraging its AI capabilities, with significant advancements like the Med-PaLM model and a new AI-powered search tool specifically designed for medical professionals.\u003C\u002Fp>\n",{"title":315},"\u003Cp>Despite its efforts, Google faces stiff competition in multiple healthcare segments, preventing it from being unequivocally declared as the leader in any specific area.\u003C\u002Fp>\n",{"title":317},"\u003Cp>Google’s track record of discontinuing projects warrants caution, suggesting that while its ambitions are vast, not all ventures may have enduring impacts.\u003C\u002Fp>\n",{"yoast_wpseo_title":319,"yoast_wpseo_metadesc":320,"yoast_wpseo_canonical":220},"Google's Masterplan For Healthcare - The Medical Futurist","Google in healthcare: with about 70,000 health-related searches per minute, the tech giant knows what people want. And it's ready to give them.",{"self":322,"collection":327,"about":329,"author":331,"replies":334,"version-history":337,"predecessor-version":341,"wp:featuredmedia":345,"wp:attachment":348,"wp:term":351,"curies":362},[323],{"href":324,"targetHints":325},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F20749",{"allow":326},[164],[328],{"href":167},[330],{"href":170},[332],{"embeddable":26,"href":333},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fusers\u002F6",[335],{"embeddable":26,"href":336},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=20749",[338],{"count":339,"href":340},50,"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F20749\u002Frevisions",[342],{"id":343,"href":344},53147,"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F20749\u002Frevisions\u002F53147",[346],{"embeddable":26,"href":347},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia\u002F35327",[349],{"href":350},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia?parent=20749",[352,354,356,358,360],{"taxonomy":193,"embeddable":26,"href":353},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcategories?post=20749",{"taxonomy":196,"embeddable":26,"href":355},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags?post=20749",{"taxonomy":199,"embeddable":26,"href":357},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fproject_category?post=20749",{"taxonomy":202,"embeddable":26,"href":359},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcontact_email_category?post=20749",{"taxonomy":205,"embeddable":26,"href":361},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fyst_prominent_words?post=20749",[363],{"name":209,"href":210,"templated":26},[365],{"id":149,"date":366,"date_gmt":367,"guid":368,"modified":370,"modified_gmt":371,"slug":372,"status":13,"type":373,"link":374,"title":375,"content":377,"excerpt":379,"author":227,"featured_media":381,"comment_status":25,"ping_status":25,"template":27,"yst_prominent_words":382,"class_list":385,"better_featured_image":388,"acf":408,"yoast_meta":430,"_links":433},"2020-10-01T10:54:54","2020-10-01T08:54:54",{"rendered":369},"https:\u002F\u002Fapi.medicalfuturist.com\u002F?post_type=book&p=30419","2023-03-12T18:16:29","2023-03-12T17:16:29","privacy-in-digital-health","book","https:\u002F\u002Fapi.medicalfuturist.com\u002Fbooks\u002Fprivacy-in-digital-health\u002F",{"rendered":376},"Hackers, Breaches and the Value of Health Data",{"rendered":378,"protected":20},"\n\u003Cp>Today, everyone needs to understand that there is no digital health without sacrificing a part of our privacy. The advanced technologies fueling the transformation cannot improve without our data; and without it, they can’t be implemented as part of regular medical care. And COVID-19 has only made things worse.\u003C\u002Fp>\n\n\n\n\u003Cp>In this e-Book, we defined the three cornerstones of privacy of every privacy discussion going forward: the traditional, the new and the future spheres that deal with your health data, and put forward recommendations on how you can start protecting yourself.\u003C\u002Fp>\n",{"rendered":380,"protected":20},"\u003Cp>Today, everyone needs to understand that there is no digital health without sacrificing a part of our privacy. The advanced technologies fueling the transformation cannot […]\u003C\u002Fp>\n",49967,[383,75,384],1693,3633,[386,373,387,80,82,83],"post-30419","type-book",{"id":381,"alt_text":27,"caption":27,"description":27,"media_type":115,"media_details":389,"post":149,"source_url":407},{"width":390,"height":391,"file":392,"filesize":393,"sizes":394,"image_meta":405},320,414,"2020\u002F10\u002Fhack-breaches-health-data.png",89249,{"medium":395,"thumbnail":400},{"file":396,"width":390,"height":397,"mime-type":125,"filesize":398,"source_url":399},"hack-breaches-health-data-320x208.png",208,53801,"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002Fhack-breaches-health-data-320x208.png",{"file":401,"width":402,"height":402,"mime-type":125,"filesize":403,"source_url":404},"hack-breaches-health-data-150x150.png",150,20987,"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002Fhack-breaches-health-data-150x150.png",{"aperture":143,"credit":27,"camera":27,"caption":27,"created_timestamp":143,"copyright":27,"focal_length":143,"iso":143,"shutter_speed":143,"title":27,"orientation":143,"keywords":406},[],"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002Fhack-breaches-health-data.png",{"buy_button_text":409,"leanpub_url":410,"preview":411},"Get it on Leanpub","https:\u002F\u002Fleanpub.com\u002Fprivacy-in-digital-health\u002F",[412,414,416,418,420,422,424,426,428],{"image":413},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-01.png",{"image":415},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-03.png",{"image":417},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-04.png",{"image":419},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-05.png",{"image":421},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-06.png",{"image":423},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-07.png",{"image":425},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-08.png",{"image":427},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-09.png",{"image":429},"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2020\u002F10\u002F0930_PRIVACY_TMF_EBOOK-10.png",{"yoast_wpseo_title":431,"yoast_wpseo_metadesc":432,"yoast_wpseo_canonical":374},"Hackers, Breaches and the Value of Health Data: What You Need To Know - The Medical Futurist","Privacy in Digital Health: Privacy and security issues pertaining to the digital health era are complex and multifactorial. Learn more from our book",{"self":434,"collection":439,"about":442,"author":445,"replies":447,"wp:featuredmedia":450,"wp:attachment":453,"wp:term":456,"curies":459},[435],{"href":436,"targetHints":437},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fbook\u002F30419",{"allow":438},[164],[440],{"href":441},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fbook",[443],{"href":444},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Ftypes\u002Fbook",[446],{"embeddable":26,"href":333},[448],{"embeddable":26,"href":449},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=30419",[451],{"embeddable":26,"href":452},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia\u002F49967",[454],{"href":455},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia?parent=30419",[457],{"taxonomy":205,"embeddable":26,"href":458},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fyst_prominent_words?post=30419",[460],{"name":209,"href":210,"templated":26},1788949192016]