[{"data":1,"prerenderedAt":407},["ShallowReactive",2],{"slug-googles-acquisition-of-fitbit-boon-or-doom-for-the-fitness-tracking-industry":3},{"post":4,"relatedPosts":184,"relatedBooks":318},{"id":5,"date":6,"date_gmt":7,"guid":8,"modified":10,"modified_gmt":11,"slug":12,"status":13,"type":14,"link":15,"title":16,"content":18,"excerpt":21,"author":23,"featured_media":24,"comment_status":25,"ping_status":25,"sticky":26,"template":27,"format":28,"meta":29,"categories":30,"tags":33,"project_category":42,"contact_email_category":43,"yst_prominent_words":44,"class_list":54,"better_featured_image":71,"acf":120,"yoast_meta":129,"_links":131},25278,"2019-11-12T10:00:42","2019-11-12T08:00:42",{"rendered":9},"https:\u002F\u002Fmedicalfuturist.com\u002F?post_id=25278&#038;_wpnonce=a37e47aa90&#038;status=auto-draft&#038;type=post","2023-03-29T11:40:10","2023-03-29T09:40:10","googles-acquisition-of-fitbit-boon-or-doom-for-the-fitness-tracking-industry","publish","post","https:\u002F\u002Fmedicalfuturist.com\u002Fgoogles-acquisition-of-fitbit-boon-or-doom-for-the-fitness-tracking-industry",{"rendered":17},"Google&#8217;s Acquisition of FitBit: Boon or Doom for the fitness tracking industry?",{"rendered":19,"protected":20},"\n\n\u003Ctable style=\"width: 100%; border-collapse: collapse; background-color: #eee; border-top: 4px solid #444;\" cellpadding=\"5px\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd style=\"width: 100%;\">\n\u003Cp style=\"color: #555;font-size: 12px;line-height: 14px\">THIS ARTICLE HAS NOT BEEN UPDATED SINCE 2019. THE INFORMATION SHARED IN THE ARTICLE WAS ACCURATE AT THE TIME OF ITS PUBLICATION, BUT IT MAY BE OUT OF DATE NOW. \u003Ca href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fmagazine\">BROWSE OUR LATEST ARTICLES HERE\u003C\u002Fa>\u003C\u002Fp>\n\u003C\u002Ftd> \u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\n\n\n\n\u003Cp>There\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fwww.reuters.com\u002Farticle\u002Fus-fitbit-m-a-alphabet-exclusive\u002Fexclusive-google-owner-alphabet-in-bid-to-buy-fitbit-sources-idUSKBN1X71NY\" target=\"_blank\"> were rumours\u003C\u002Fa> and you’ve heard the news: \u003Cstrong>Google acquired Fitbit for a whopping $2.1 billion\u003C\u002Fstrong>. With millions of user’s data now in the hands of Google, will the tech giant’s latest leap in the fitness industry\u003Cstrong> put the said industry in hyperdrive mode or will it allow Google to monopolize a significant chunk of the market with a Big Brother-esque control and access over users’ data\u003C\u002Fstrong>? Well, there are a lot of layers before coming to a conclusion and eventually only time will tell, so join us as we analyse the possible implications of one of the fitness industry’s biggest news!\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"288\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fgoogle-fitbit-512x288.jpg\" alt=\"\" class=\"wp-image-25264\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fgoogle-fitbit-512x288.jpg 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fgoogle-fitbit-370x208.jpg 370w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fgoogle-fitbit-768x432.jpg 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fgoogle-fitbit.jpg 1280w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \u002F>\u003C\u002Ffigure>\n\n\n\n\u003Cp>Source: https:\u002F\u002Fthenextweb.com\u002F\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Fitting In\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>When Fitbit released its first device a decade ago, little did the company know that it would grow to become synonymous with fitness trackers. With\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fwww.statista.com\u002Ftopics\u002F2595\u002Ffitbit\u002F\" target=\"_blank\"> over 27 million active users and nearly  90 million devices sold worldwide\u003C\u002Fa> as of 2019, \u003Cstrong>Fitbit’s is a success story which many of its past competitors are probably envious of\u003C\u002Fstrong>; Jawbone and Lark are now distant memories but were fierce competitors back in the days, even Microsoft did not bother to venture forth in the wearable fitness market after its Microsoft Band 2. This left the market to Big Tech companies like Apple, Xiaomi, Huawei and a handful of smaller companies like Fitbit and, our darling here at TMF, Pebble. \u003C\u002Fp>\n\n\n\u003Cdiv class=\"wp-block-image\">\n\u003Cfigure class=\"aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"188\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FPebble-Watches-512x188.png\" alt=\"\" class=\"wp-image-25265\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FPebble-Watches-512x188.png 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FPebble-Watches-768x283.png 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FPebble-Watches.png 810w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \u002F>\u003C\u002Ffigure>\n\u003C\u002Fdiv>\n\n\n\u003Cp>Source: https:\u002F\u002Fwww.xda-developers.com\u002F\u003C\u002Fp>\n\n\n\n\u003Cp>Arguably ahead of its time with one of the best hardware and software all at an affordable price tag, Pebble was itself\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Finvestor.fitbit.com\u002Fpress\u002Fpress-releases\u002Fpress-release-details\u002F2016\u002FFitbit-Inc-Acquires-Assets-from-Pebble\u002Fdefault.aspx\" target=\"_blank\"> acquired by Fitbit in 2016\u003C\u002Fa>. Now with Google buying Fitbit, \u003Cstrong>it’s the end of the food chain with Google sitting at the top\u003C\u002Fstrong>, making for an aptly named “wearable turducken,” as CNET’s\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Ftwitter.com\u002Fjetscott\u002Fstatus\u002F1190260630047141888?s=20\" target=\"_blank\"> Scott Stein puts it in a tweet\u003C\u002Fa>. The market share is now divided between Google, Apple and a few prominent Chinese companies like Xiaomi and Huawei.\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cstrong>But what about Google itself in the fitness industry up to this point? Even if the company made some moves in this area, its efforts have been meagre at best\u003C\u002Fstrong>. The tech giant released the fitness tracking app, Google Fit, in 2014 but users have to rely almost exclusively on third-party hardware to get the most out of this app. \u003Cstrong>Wear OS, Google’s tightly controlled OS for fitness wearables and smartwatches licensed only to a couple of companies (as opposed to its open-source Android OS), forced successful fitness companies like Fitbit and Pebble to come up with their own OS to run their device, leaving Wear OS for premium and less affordable devices.\u003C\u002Fstrong>\u003C\u002Fp>\n\n\n\u003Cdiv class=\"wp-block-image\">\n\u003Cfigure class=\"aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"269\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FWear-OS-By-Google-512x269.jpg\" alt=\"\" class=\"wp-image-25266\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FWear-OS-By-Google-512x269.jpg 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FWear-OS-By-Google-768x403.jpg 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FWear-OS-By-Google.jpg 1200w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \u002F>\u003C\u002Ffigure>\n\u003C\u002Fdiv>\n\n\n\u003Cp>Source: https:\u002F\u002Fwearos.google.com\u002F\u003C\u002Fp>\n\n\n\n\u003Cp>Google’s move to\u003Ca href=\"https:\u002F\u002Fwww.mobihealthnews.com\u002Fcontent\u002Fgoogle-pays-40m-fossil-mystery-smartwatch-tech-reportedly-misfit\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"> acquire part of Fossil\u003C\u002Fa>, another fitness tracker company, had people speculate that we’d finally see a Made by Google smartwatch and\u002For fitness tracker, \u003Cstrong>but to this date nothing significant has come out of this acquisition\u003C\u002Fstrong>. With its competitors way ahead of itself in the wearable race (Apple Watch&#8217;s market share is around 51%), Google desperately needed a head start to keep up with this race.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Catching Up\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>Enter Fitbit and its treasure chest filled with millions of active global users. With such a significant userbase cultivated over a decade, Google finally has the push it needed to keep up with the fitness industry race. \u003Cstrong>We even think that Fitbit is\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fmedicalfuturist.com\u002Ffitbit-ionic-review-bromance-pebble-smartwatch\u002F\" target=\"_blank\"> one of the best\u003C\u002Fa> in this space\u003C\u002Fstrong> with great built-in functions like Coach and Relax, days of battery life and neat hardware design. \u003Cstrong>By using its prowess when it comes to software and combining its existing hardware endeavours with Fossil,\u003C\u002Fstrong> \u003Cstrong>Google can improve on what Fitbit already offers\u003C\u002Fstrong>. This somewhat aligns with Fitbit’s philosophy when considering what the company’s CEO James Park told\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Ftime.com\u002F5702746\u002Ffitbit-james-park-afib-time-100-summit\u002F\" target=\"_blank\"> TIME in an October interview\u003C\u002Fa>: “The healthcare system is incredibly complex and it takes working with a lot of different big players to have a big impact. And, you know, our goal is to make this stuff that we’re working on available and accessible to as many people around the world as possible. And we can only do that by working with the largest players in healthcare.”\u003C\u002Fp>\n\n\n\u003Cdiv class=\"wp-block-image\">\n\u003Cfigure class=\"aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"350\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FJames-Park-Fitbit-512x350.jpg\" alt=\"\" class=\"wp-image-25267\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FJames-Park-Fitbit-512x350.jpg 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FJames-Park-Fitbit-768x524.jpg 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FJames-Park-Fitbit-1536x1049.jpg 1536w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FJames-Park-Fitbit.jpg 1581w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \u002F>\u003C\u002Ffigure>\n\u003C\u002Fdiv>\n\n\n\u003Cp>Source: https:\u002F\u002Ffinance.yahoo.com\u002F\u003C\u002Fp>\n\n\n\n\u003Cp>With both the hardware and userbase captured from Fitbit, Google’s aim to become a leader in the fitness industry and Fitbit’s goal to make their product more accessible are now within arm’s reach. Thanks to Android’s market share, Fitbit adopters might get an edge over Apple Watch users thanks to the possibility of a plethora of connected services, NFC payments and other upcoming features that the company can include with Google’s aid in software development. \u003Cstrong>Moreover, Google&#8217;s\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fverily.com\u002Fprojects\u002Fprecision-medicine\u002Fproject-baseline\u002F\" target=\"_blank\"> Verily&#8217;s Project Baseline\u003C\u002Fa>, which has the goal of “bridging the gap between research and care”,\u003C\u002Fstrong> \u003Cstrong>needs reliable hardware and (a lot of) potential participants as soon as possible for its studies to gain steam and Fitbit provides just that\u003C\u002Fstrong>. There’s a lot in it for Google and its willingness to shed $2.1 billion on Fitbit is understandable.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Finish Line\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>The question that arises with such an acquisition is as follows: \u003Cstrong>what is a company that essentially survives on advertisement going to do with the newfound treasure trove that is the personal health data of millions of users collected over a decade?\u003C\u002Fstrong> Does this mean that you will see ads about the local yoga coach when your Fitbit detects that your stress level is higher than usual? Or get notified about a local orthopaedic mattress store if your deep sleep drops below average?\u003C\u002Fp>\n\n\n\u003Cdiv class=\"wp-block-image\">\n\u003Cfigure class=\"aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"288\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FFitbit-data-collection-512x288.jpg\" alt=\"\" class=\"wp-image-25272\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FFitbit-data-collection-512x288.jpg 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FFitbit-data-collection-370x208.jpg 370w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FFitbit-data-collection-768x432.jpg 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FFitbit-data-collection.jpg 1061w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \u002F>\u003C\u002Ffigure>\n\u003C\u002Fdiv>\n\n\n\u003Cp>Source: https:\u002F\u002Fwww.iotgadgets.com\u002F\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cstrong>Such concerns have prompted Fitbit users to\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fwww.theguardian.com\u002Ftechnology\u002F2019\u002Fnov\u002F05\u002Ffitbit-google-acquisition-health-data\" target=\"_blank\"> delete their user data or even to throw away their Fitbit device\u003C\u002Fa>\u003C\u002Fstrong>. However, that’s not going to be the case according to\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fwww.blog.google\u002Fproducts\u002Fhardware\u002Fagreement-with-fitbit\" target=\"_blank\"> Google\u003C\u002Fa> and\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Finvestor.fitbit.com\u002Fpress\u002Fpress-releases\u002Fpress-release-details\u002F2019\u002FFitbit-to-Be-Acquired-by-Google\u002Fdefault.aspx\" target=\"_blank\"> Fitbit\u003C\u002Fa>. “We will be transparent about the data we collect and why. We will never sell personal information to anyone. Fitbit health and wellness data will not be used for Google ads,” writes Rick Osterloh, Senior Vice President, Devices &amp; Services at Google. However, Paul Bischoff, a privacy advocate with\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fwww.comparitech.com\u002F\" target=\"_blank\"> Comparitech\u003C\u002Fa>,\u003Ca rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\u002F\u002Fwww.theguardian.com\u002Ftechnology\u002F2019\u002Fnov\u002F05\u002Ffitbit-google-acquisition-health-data\" target=\"_blank\"> tells The Guardian\u003C\u002Fa> that we should still be wary about this acquisition when it comes to user privacy because even if users’ data will not be used for advertising, “that leaves plenty of other information for Google to gather, including users’ locations, device info, friends’ lists, messages, profile photos, participation in employee wellness programs, and usage logs”. With a lack of trust in big corporations’ handling our user data, this can spell doom for\u003Cstrong> the fitness tracking industry&#8230;\u003C\u002Fstrong>\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cstrong>Now that Google occupies a significant chunk of the wearable market, other Big Tech companies like Facebook and Amazon will want their share of the cake and start making similar acquisitions soon.\u003C\u002Fstrong> Such competition will help drive the fitness industry forward and if users demand more control over their private data, the companies involved will have to bend to those demands and tighten their security while delivering compelling products. \u003Cstrong>This might be the boon that the fitness tracking industry needed after all…\u003C\u002Fstrong>\u003C\u002Fp>\n\n\n\u003Cdiv class=\"wp-block-image\">\n\u003Cfigure class=\"aligncenter\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"374\" src=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FAlexa-Fitbit-512x374.png\" alt=\"\" class=\"wp-image-25273\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FAlexa-Fitbit-512x374.png 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FAlexa-Fitbit-768x560.png 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002FAlexa-Fitbit.png 910w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \u002F>\u003C\u002Ffigure>\n\u003C\u002Fdiv>\n\n\n\u003Cp>Source: https:\u002F\u002Fgearopen.com\u002F\u003C\u002Fp>\n\n\n\n\u003Cp>Whatever plans Google has in store for Fitbit remains to be seen. But with such a giant now making leaps in the wearable sector, things will start to move, and it’s not just you when your fitness tracker nudges you if you’ve been idle for too long but the industry as a whole.\u003C\u002Fp>\n\n\n\n\u003Ctable style=\"width: 100%; border-collapse: collapse; background-color: #eee; border-top: 4px solid #444;\" cellpadding=\"10px\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd style=\"width: 100%;\">\n\u003Cp>\u003Cstrong>At The Medical Futurist, we are building a community for making a bold vision about the future of healthcare reality today.\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Ciframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FFIbMejImnxs\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\">\u003C\u002Fiframe>\n\u003Cp>If you&#8217;d like to support this mission, we invite you to \u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">join The Medical Futurist Patreon Community\u003C\u002Fa>. A community of empowered patients, future-oriented healthcare professionals, concerned health policymakers, sensible health tech developers, and enthusiastic medical students. If there were ever a time to join us, it is now. Every contribution, however big or small, powers our research and sustains our future.\u003C\u002Fp>\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">\u003Cstrong style=\"background-color: #e71d3299; color: #000;\">Click here to support The Medical Futurist from as little as $3\u003C\u002Fstrong>\u003C\u002Fa> – it only takes a minute. Thank you.\u003C\u002Fp>\n\u003C\u002Ftd>\n\u003C\u002Ftr>\n\u003C\u002Ftbody>\n\u003C\u002Ftable>\n\u003Cp>&nbsp;\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cbr>\u003C\u002Fp>\n",false,{"rendered":22,"protected":20},"\u003Cp>With millions of user’s data now in the hands of Google, will the tech giant’s latest leap in the fitness industry put said industry in hyperdrive mode or will it allow Google to monopolize a significant chunk of the market with a Big Brother-esque control and access over users’ data?\u003C\u002Fp>\n",16,25285,"closed",true,"","standard",{"_acf_changed":20,"footnotes":27},[31,32],521,496,[34,35,36,37,38,39,40,41],609,618,630,649,794,207,266,395,[],[],[45,46,47,48,49,50,51,52,53],3317,3489,4931,5529,1693,1883,2341,2343,2351,[55,14,56,57,58,59,60,61,62,63,64,65,66,67,68,69,70],"post-25278","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-future-medicine","category-health-sensors-trackers","tag-healthcare-design","tag-health-technology","tag-digital-technology","tag-fitbit","tag-acquisitions","tag-digital-health","tag-google-2","tag-sensor",{"id":24,"alt_text":72,"caption":27,"description":27,"media_type":73,"media_details":74,"post":5,"source_url":119},"tmf top health wearables","image",{"width":75,"height":76,"file":77,"sizes":78,"image_meta":116},1920,1080,"2019\u002F11\u002Fwearables.png",{"medium":79,"large":85,"thumbnail":90,"medium_large":94,"1536x1536":95,"large_old_512x288":100,"thumbnail_old_150x150":105,"medium_old_370x208":107,"medium_large_old_768x432":110,"large_old_512x288_old_512x288":113},{"file":80,"width":81,"height":82,"mime-type":83,"source_url":84},"wearables-370x208.png",370,208,"image\u002Fpng","https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fwearables-370x208.png",{"file":86,"width":87,"height":88,"mime-type":83,"source_url":89},"wearables-768x432.png",768,432,"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fwearables-768x432.png",{"file":91,"width":92,"height":92,"mime-type":83,"source_url":93},"wearables-150x150.png",150,"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fwearables-150x150.png",{"file":86,"width":87,"height":88,"mime-type":83,"source_url":89},{"file":96,"width":97,"height":98,"mime-type":83,"source_url":99},"wearables-1536x864.png",1536,864,"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fwearables-1536x864.png",{"file":101,"width":102,"height":103,"mime-type":83,"source_url":104},"wearables-512x288.png",512,288,"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fwearables-512x288.png",{"file":91,"width":106,"height":106,"mime-type":83,"source_url":93},"150",{"file":80,"width":108,"height":109,"mime-type":83,"source_url":84},"370","208",{"file":86,"width":111,"height":112,"mime-type":83,"source_url":89},"768","432",{"file":101,"width":114,"height":115,"mime-type":83,"source_url":104},"512","288",{"aperture":117,"credit":27,"camera":27,"caption":27,"created_timestamp":117,"copyright":27,"focal_length":117,"iso":117,"shutter_speed":117,"title":27,"orientation":117,"keywords":118},"0",[],"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2019\u002F11\u002Fwearables.png",{"cta_type":121,"cta_color":122,"subtitle":27,"related_books":123,"related_posts_footer":125,"related_posts":20},"subscribe","red",[124],24761,[126,127,128],12984,14157,17582,{"yoast_wpseo_title":130,"yoast_wpseo_metadesc":27,"yoast_wpseo_canonical":15},"Google's Acquisition of FitBit: Boon or Doom for the fitness tracking industry? - The Medical Futurist",{"self":132,"collection":138,"about":141,"author":144,"replies":147,"version-history":150,"predecessor-version":154,"wp:featuredmedia":158,"wp:attachment":161,"wp:term":164,"curies":180},[133],{"href":134,"targetHints":135},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F25278",{"allow":136},[137],"GET",[139],{"href":140},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts",[142],{"href":143},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Ftypes\u002Fpost",[145],{"embeddable":26,"href":146},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fusers\u002F16",[148],{"embeddable":26,"href":149},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=25278",[151],{"count":152,"href":153},9,"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F25278\u002Frevisions",[155],{"id":156,"href":157},50373,"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F25278\u002Frevisions\u002F50373",[159],{"embeddable":26,"href":160},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia\u002F25285",[162],{"href":163},"https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia?parent=25278",[165,168,171,174,177],{"taxonomy":166,"embeddable":26,"href":167},"category","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcategories?post=25278",{"taxonomy":169,"embeddable":26,"href":170},"post_tag","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags?post=25278",{"taxonomy":172,"embeddable":26,"href":173},"project_category","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fproject_category?post=25278",{"taxonomy":175,"embeddable":26,"href":176},"contact_email_category","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fcontact_email_category?post=25278",{"taxonomy":178,"embeddable":26,"href":179},"yst_prominent_words","https:\u002F\u002Fapi.medicalfuturist.com\u002Fwp-json\u002Fwp\u002Fv2\u002Fyst_prominent_words?post=25278",[181],{"name":182,"href":183,"templated":26},"wp","https:\u002F\u002Fapi.w.org\u002F{rel}",[185],{"id":128,"date":186,"date_gmt":187,"guid":188,"modified":190,"modified_gmt":191,"slug":192,"status":13,"type":14,"link":193,"title":194,"content":196,"excerpt":198,"author":200,"featured_media":201,"comment_status":25,"ping_status":25,"sticky":20,"template":27,"format":28,"meta":202,"categories":203,"tags":205,"project_category":218,"contact_email_category":219,"yst_prominent_words":220,"class_list":231,"better_featured_image":246,"acf":272,"yoast_meta":273,"_links":275},"2018-04-03T13:15:47","2018-04-03T11:15:47",{"rendered":189},"http:\u002F\u002Fmedicalfuturist.com\u002F?p=17582","2022-05-19T12:37:15","2022-05-19T10:37:15","early-study-shows-google-glass-future-promise-treating-adhd-symptoms-autism-patients","https:\u002F\u002Fmedicalfuturist.com\u002Fearly-study-shows-google-glass-future-promise-treating-adhd-symptoms-autism-patients",{"rendered":195},"Early Study Shows Google Glass’ Future Promise in Treating ADHD Symptoms For Autism Patients",{"rendered":197,"protected":20},"\n\u003Ctable style=\"width: 100%; border-collapse: collapse; background-color: #eee; border-top: 4px solid #444;\" cellpadding=\"5px\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd style=\"width: 100%;\">\n\u003Cp style=\"color: #555;font-size: 12px;line-height: 14px\">THIS ARTICLE HAS NOT BEEN UPDATED SINCE 2018. THE INFORMATION SHARED IN THE ARTICLE WAS ACCURATE AT THE TIME OF ITS PUBLICATION, BUT IT MAY BE OUT OF DATE NOW. \u003Ca href=\"https:\u002F\u002Fmedicalfuturist.com\u002Fmagazine\">BROWSE OUR LATEST ARTICLES HERE\u003C\u002Fa>\u003C\u002Fp>\n\u003C\u002Ftd>\n\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\n\n\n\n\u003Cp>Attention-deficit\u002Fhyperactivity disorder (ADHD) symptoms in autism patients significantly decreased after just a short-period interaction with Empowered Brain, a Google Glass-powered educational augmented reality tool, outcome of a clinical research trial published in JMIR Mental Health on 2 April, World Autism Day, showed. In spite of&nbsp;being in an initial phase, the study shows AR’s future promise in positively impacting lives of people with autism.\u003C\u002Fp>\n\n\n\n\u003C!--more-->\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Gamified augmented reality against ADHD\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>The preliminary study found that measures of hyperactivity, inattention, and impulsivity dropped by 56.4 percent in the patient group with high scores of ADHD, while by 66.3 percent in the group with low symptomatic signs 48 hours after the session with \u003Ca href=\"http:\u002F\u002Fwww.brain-power.com\">Empowered Brain\u003C\u002Fa>. In the framework of the clinical trial, children, adolescents and young adults with autism spectrum disorder got the chance to try various educational, gamified modules for improving social skills and communication.\u003C\u002Fp>\n\n\n\n\u003Cp>For autism patients, paying attention to social happenings could be burdening. As a response, the team of Empowered Brain developed the Face2Face module to help direct attention. Cartoon characters will sit on people’s heads and arrows will guide the eyes to the point where the focus should be placed at a particular moment. In another game called Emotion Charades developed in partnership with \u003Ca href=\"https:\u002F\u002Fwww.affectiva.com\u002F\">Affectiva\u003C\u002Fa>, an emotional artificial intelligence company, the users can identify emotions of other persons. They can get scores for right answers, and guidance when it is necessary.\u003C\u002Fp>\n\n\n\n\u003Cp>“The academic potential of students with autism is often limited by a lack of focus and attention, which is why we studied the impact of the Empowered Brain on these common but challenging ADHD symptoms,” says Mr. Rafiq Abdus-Sabur, Brain Power’s Educational Lead and a Harvard-trained expert in assistive technology. “Our preliminary research shows that we can improve inattention and hyperactivity, challenges that get in the way for both teachers and students,” he added.\u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image\">\u003Cimg loading=\"lazy\" decoding=\"async\" width=\"826\" height=\"469\" src=\"https:\u002F\u002F1712507217.rsc.cdn77.org\u002Fwp-content\u002Fuploads\u002F2018\u002F04\u002Fautism-adhd-study.png\" alt=\"augmented reality\" class=\"wp-image-17583\" srcset=\"https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2018\u002F04\u002Fautism-adhd-study.png 826w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2018\u002F04\u002Fautism-adhd-study-768x436.png 768w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2018\u002F04\u002Fautism-adhd-study-512x291.png 512w, https:\u002F\u002Fcdn.medicalfuturist.com\u002Fwp-content\u002Fuploads\u002F2018\u002F04\u002Fautism-adhd-study-440x250.png 440w\" sizes=\"auto, (max-width: 826px) 100vw, 826px\" \u002F>\u003C\u002Ffigure>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Cstrong>Augmented reality has great potential in healthcare\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>Although the study itself points out that it has severe limitations in the sample size and the duration; meaning that a longer-term research should be undertaken to study the potential expectancy effect, too, the overall outcome suggests a positive reaction from autism patients to an intervention with augmented reality. None of the participants showed signs of distress when facing the new technology, which is particularly hopeful. Authors of the study hope to conduct more clinical trials to prove the efficacy of augmented reality on larger samples in the future; and continue the development of Empowered Brain.\u003C\u002Fp>\n\n\n\n\u003Cp>In any event, the \u003Ca href=\"https:\u002F\u002Fmedicalfuturist.com\u002Faugmented-reality-in-healthcare-will-be-revolutionary\u002F\">technology already shows signs of having a potential in healthcare\u003C\u002Fa>. For example, with the help of \u003Ca href=\"https:\u002F\u002Fitunes.apple.com\u002Fus\u002Fapp\u002Feye-decide-patient-engagement\u002Fid454280553?mt=8\">EyeDecide\u003C\u002Fa>, an augmented reality app, anyone can simulate the vision of a patient suffering from a specific condition. The app can demonstrate the impact of Cataract or AMD helping patients understand their symptoms and their current medical state better. \u003Ca href=\"http:\u002F\u002Fwww.accuvein.com\u002F2015\u002F11\u002Faccuvein-cited-as-a-premier-augmented-reality-application\u002F\">AccuVein\u003C\u002Fa> is using AR technology to make both nurses’ and patients’ lives easier. The handheld scanner projects the veins of the patient over the skin via augmented reality showing nurses and doctors where the capillaries are. It has been used on more than 10 million patients and makes the finding of blood vessels on the first stick 3.5-times more likely.\u003C\u002Fp>\n\n\n\n\u003Ctable style=\"width: 100%; border-collapse: collapse; background-color: #eee; border-top: 4px solid #444;\" cellpadding=\"10px\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd style=\"width: 100%;\">\n\u003Cp>\u003Cstrong>At The Medical Futurist, we are building a community for making a bold vision about the future of healthcare reality today.\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Ciframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FFIbMejImnxs\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\">\u003C\u002Fiframe>\n\u003Cp>If you&#8217;d like to support this mission, we invite you to \u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">join The Medical Futurist Patreon Community\u003C\u002Fa>. A community of empowered patients, future-oriented healthcare professionals, concerned health policymakers, sensible health tech developers, and enthusiastic medical students. If there were ever a time to join us, it is now. Every contribution, however big or small, powers our research and sustains our future.\u003C\u002Fp>\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fwww.patreon.com\u002Fthemedicalfuturist\">\u003Cstrong style=\"background-color: #e71d3299; color: #000;\">Click here to support The Medical Futurist from as little as $3\u003C\u002Fstrong>\u003C\u002Fa> – it only takes a minute. Thank you.\u003C\u002Fp>\n\u003C\u002Ftd>\n\u003C\u002Ftr>\n\u003C\u002Ftbody>\n\u003C\u002Ftable>\n\u003Cp>&nbsp;\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\">\u003Ca href=\"https:\u002F\u002Fthemedicalfuturist.us8.list-manage.com\u002Fsubscribe?u=5b42ebb547c75ff669a6572d3&amp;id=efd6a3cd08\">\u003Cb>Subscribe To The Medical Futurist℠ Newsletter\u003C\u002Fb>\u003C\u002Fa>\u003C\u002Fh2>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>News shaping the future of healthcare\u003C\u002Fli>\u003Cli>Advice on taking charge of your health\u003C\u002Fli>\u003Cli>Reviews of the latest health technology\u003C\u002Fli>\u003C\u002Ful>\n",{"rendered":199,"protected":20},"\u003Cp>Attention-deficit\u002Fhyperactivity disorder (ADHD) symptoms in autism patients significantly decreased after just a short-period interaction with Empowered Brain, a Google Glass-powered educational augmented reality tool, outcome of a clinical research trial published in JMIR Mental Health on 2 April, World Autism Day, showed. In spite of being in an initial phase, the study shows AR’s future promise in positively impacting lives of people with autism.\u003C\u002Fp>\n",6,17584,{"_acf_changed":20,"footnotes":27},[204],493,[206,207,208,209,210,211,212,213,214,215,216,217],246,857,267,275,289,373,425,527,641,855,145,856,[],[],[221,222,223,224,225,226,227,228,229,50,230],2729,1571,1631,1683,1719,1721,1723,1729,1731,2541,[232,14,56,57,58,59,60,233,234,235,236,237,238,239,240,241,242,243,244,245],"post-17582","category-augmented-reality","tag-future","tag-attention","tag-google-glass","tag-healthcare","tag-innovation","tag-research","tag-technology-2","tag-ar","tag-gamification","tag-autism","tag-augmented-reality-2","tag-adhd",{"id":201,"alt_text":247,"caption":27,"description":27,"media_type":73,"media_details":248,"post":128,"source_url":271},"digital health 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