This March, I gave a keynote at the Health 2.0 (Zorg 2.0 in Dutch) conference organized by Lucien Engelen from the Radboud University Nijmegen Medical Centre. Now he invited me to give a Prezi again in Nijmegen, the Netherlands but this time I focused more on Webicina.com. I presented many practical examples about how the pharma sector, e-patients, doctors, students and researchers should use web 2.0 and then presented Webicina in details.
I also dedicated my slideshow to the strategy perspective. I mean it’s not a question any more whether social media can be used in medicine and healthcare. But now we must focus on which strategy we should use in order to reach patients more easily.
If you want to see what the video studio of Mayo clinic is like, click here.