The Social Media ROI Reform

Whenever I talk about social media in medicine, they ask me about ROI (return on investment) and I always have to tell them that in social media, ROI is different (e.g. ROC: Return on connections). This slideshow will make my job easier for sure:

[slideshare id=12975048&doc=hcsmnyroipresoshort-120517153221-phpapp02]