Your Mobile and Your Genomic Data?

Dr. Andras Pellionisz shared a press release with me today:

Sunnyvale, CA (PRWEB) June 19, 2009 — The Google Phone demonstration introduced the imminent reality of the Genome Based Economy, as presented by HolGenTech Founder Dr. Andras Pellionisz at the Consumer Genetics in Boston the morning of June 10. HolGenTech Founder Dr. Andras Pellionisz demonstrated use of PDA for customers at the Consumer Genetics Conference in Boston in in the morning of June 10. Within hours, Illumina’s CEO Jay Flately featured a different business model application for personal genomes in the Apple iPhone. The demonstrations of hand held device applications intended for personal genomes stunned the audience of approximately 400 with a view into how practical applications of our personal genomes will change everything. Dr. Pellionisz illuminated the potential of the personal genome when applied to shopping in the Genome Based Economy.

Using the Google Phone’s built-in bar code reader, Dr. Pellionisz demonstrated how personal genome computing can detect genome-friendly and genome-supportive products from foods to cosmetics to building materials and beyond. In a demonstration, the PDA user was assumed to have a genomic proclivity to Parkinson’s Disease. The demonstration leveraged the Google Phone’s bar code reader to capture product information and a product rating scale to identify the prevention efficacy of any product under consideration. The consumer is equipped to make immediate product comparisons based on both personal health-preferences and genomic information with special consideration of the disease or syndrome of concern.

genome mobile